Transform Your Brand From Good to Legendary

What if there was a system that could...

Create customers who BUY MORE, MORE OFTEN
Build loyalty that ensures customers GLADLY PAY FULL PRICE
Turn satisfied customers into RAVING FANS who drive referrals

Coming September 2025!

We're Building Something Legendary

Legendary Brands Academy is currently under construction. We're crafting the ultimate brand transformation experience that we've utilized to transform brands all over the world. Get ready...it's coming soon!

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Learn From Someone Who's Built Legendary Brands

From AI startups to Fortune 500 companies, Scott's system of building Raving Fans has generated billions in profit increases.

After serving 8 years as a leader at Chick-fil-A, Scott developed the Customer Experience Engine framework that has been proven to drive dramatic increases in customer retention, referrals, and profitability.

As a lifelong learner (reading over 200 books annually) and a member of Mensa, Scott combines intellectual rigor with battle-tested experience to deliver results businesses can count on.

“Scott Wozniak was the ’academic dean’ of leadership development for Chick-fil-A. If you have questions about how to grow your company, talk to him..”

Dan Cathy

Former Chairman & CEO, Chick-fil-A

“Everyone dreams of building a company that customers love. Scott teaches you how to do it."

Howard Behar

Former President of Starbucks International

The Customer Experience Engine: A Proven System

The Customer Experience Engine Creates Sustainable Results Through Five Integrated Systems

1) Customer Insight

Decode unspoken needs beyond basic surveys

Uncover the "jobs" customers hire you to do through ethnographic research, pulse surveys, and systematic pattern recognition that your competitors miss.

2) Operational Excellence

Build trust through systems - not motivational speeches

Deploy 8 Tactical Levers to ensure that excellence happens by design, not by heroic effort.

3) Personalized Service

Scale meaningful connections with high-tech, high-touch tactics

Make customers feel truly valued through elevated language patterns, strategic surprise gifts, and data-driven anticipation - without breaking budgets.

4) Memorable Moments

Craft story-worthy experiences customers can't wait to share

Stand out by crafting hero-making moments that convert satisfied customers into vocal advocates

5) Healthy Leadership Team

Power your engine with the Five Levels of Trust

Build the trust pyramid that converts high-performing individuals into a high-performing team